Landscaping Company Builds a Predictable Lead System
Landscaping & Lawn Care · Southeast U.S.
Problem
Growth relied entirely on referrals and Google reviews. There was no paid acquisition channel, no CRM, and no way to follow up with inquiries systematically.
Solution
Built a full customer acquisition system: Google Ads campaign targeting high-intent local searches, a dedicated landing page, HighLevel CRM intake, and automated SMS/email sequences.
Result
Within 90 days the business had a consistent, trackable source of inbound leads running in the background — with no manual follow-up required from the owner.
Before
- ✕100% reliant on referrals and Google reviews for growth
- ✕No paid acquisition channel or way to control lead volume
- ✕No CRM — inquiries tracked manually or not at all
- ✕Owner doing all follow-up personally between jobs
After
- ✓Google Ads targeting high-intent local searches running 24/7
- ✓Dedicated landing page converting paid traffic to leads
- ✓HighLevel CRM with automated SMS/email follow-up sequences
- ✓Consistent inbound pipeline running with zero owner involvement
“We were relying entirely on Google reviews and word of mouth. Now we have a system that runs in the background. Leads come in while we're on jobs.”
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